Ever feel like your posts on Instagram are not bringing you the traction that you need for your business or page? Yes, a couple of posts have garnered engagements but you have very few conversion testimonies. I’m not trying to sound cliche but you are not alone. Unlocking growth for social media marketing is a…
Influence. Pictures. Reels. One of the best platforms where e-commerce thrives is Instagram. With several features to grow a small Shopify e-commerce store into a mega one running thousands and millions of sales. Instagram is that platform where you can showcase your product and brand. Now, the part you need to deal with is how…
Hi, welcome to the world of content management Catching up with content creation as an individual or a business can be exhausting. You are probably thinking about how to get your orders fixed for fulfilment, trying to get new customers, and planning on strategies that can help you increase the retention rate for existing ones,…
Email marketing is a very popular promotion strategy used by most businesses outside the e-commerce walls. It however has a better performance rate for online businesses like e-commerce with 90% of business owners claiming email marketing has high effectiveness. That is impressive for a relatively cheap marketing strategy. For an average internet user, the first…
Growing a business whether online or in a physical store is no child’s play. Marketing is the same for online and offline businesses. Each of them may have specific differences which may be an edge over the other but they both need intentional efforts and skills. For e-commerce (online) businesses, the advantage is you can…
Online buyers are naturally influenced by the number of products that have been sold. This gives them the impression that it is a good product and that others find it useful, so there is a high volume of products being sold on display. While there are several strategies to influence customers to buy an item,…
As an e-commerce merchant, you would have seen and read several times how you can reduce cart abandonment, retain more customers, encourage your customers to have repeat purchases, and attract more sales by offering buyers free shipping or a fee cut in their shipping cost. Now that I’m certain that you have the idea of…
Acquiring more customers is necessary for any business to succeed. For Shopify store owners, there are a variety of strategies that they can leverage to expand their customer base. In this blog post, we’ll discuss some of the most effective ways to acquire more customers for your Shopify store. These strategies include leveraging social media,…
Acquiring a new customer is expensive, especially at this time when you need to fight hard to gain a potential customer’s attention. When it comes to marketing, you have many other ideas competing with yours in the advertising world. And most times the best attraction wins the target customer. Customer acquisition might require a whole…
They say a stable and returning customer helps businesses stay alive with that frequent profit that comes from their purchases. Repeat customers are the life of the party when it comes to having stable revenue for an e-commerce business. This category of customers has a higher purchasing power and average order value. That is why…
