Bars are popular when it comes to e-commerce websites. They are used to create adverts or campaigns that can leave customers with a good impression and create avenues to increase sales for store merchants.
Shopify is the second largest e-commerce platform supporting over 1.75 million merchants worldwide. To aid the growth of these store owners, there are several apps available to build a suitable online store.
The Shopify app store houses software to create these bars. In this article, we would be comparing two announcement apps to create promotional and informational messages.
Storebundle VS Announcement Bar & Top Bar
With the Announcement bar & top bar, you can create various campaigns such as promo bars, free shipping bar, announcement bar, countdown, and social sharing.
Announcement & top bar free shipping tool helps you target customers based on their countries to activate a free shipping offer.
Using Storebundle, you can have the free shipping bar stating the country you are giving free shipping to, the order requirements needed to qualify for the free shipping, and a congratulatory message when requirements are met.
Announcement & top bar can only display the free shipping bar to a particular country not based on customers’ activities.
Related: Attracting Customers Using Promo Bars To Capture Leads.
Countdown Features
Storebundle helps you create a cart countdown that reflects in the customers’ cart showing a deadline for them to check out on their cart before they risk losing the items and have them reshelved.
Announcement & top bar creates countdown for major sales event and not for customers’ cart, this reaches out to all visitors of your website. Storebundle’s cart countdown helps you reach out to customers in a personalized way and help reduce the cart abandonment rate.
An edge for announcement & top bar is that you can add a CTA to your countdown campaign that is, attaching a link to the countdown bar to take customers to a product page you want them to see.
All of Storebundle and Announcement & top bar features have a customization bar that allows you to choose a font style, size, and color.
Lead Capture Bars
Storebundle has multiple apps that can help you capture leads like an email subscription list. With Storebundle there are multiple chances to capture leads such as the welcome mat, pop-up bar, and promo bar apps.
Unlike Announcement & top bar that leaves you with the email list campaign bar to capture customers’ email addresses.
The announcement bar & top bar also allows you to create a social sharing tab where you have connected social media pages with a display button. There is a rotating announcement feature to create announcement bars that take turns to be displayed.
With Storebundle you can have one app that does all that you want to display for your store. The visitors count app, sold count app, geolocation redirect app, terms and conditions bar, QR code generator, and GDPR cookie bar.
This is many more offers to get in one app for a few dollars compared to having multiple apps that run different tasks which can eventually slow down your site speed.
