Owning a considerable sum of capital is unnecessary to start an online e-commerce business these days. E-commerce has evolved beautifully that you can be an online store owner with no direct contact with the items that you sell. This has opened the industry to people with a relatively little customer base or capital for stocking…
Good relationship is the bedrock of every successful business. Behind the scenes of every e-commerce store is a well-laid customer experience that helps Shopify store owners retain customers. The key to increasing sales and customer retention is to engage in activities that can increase customers’ trust. The payback for a store when its customers trust…
The Pet business is a profitable one because year in and year out people keep getting more pets for themselves. And to care for these pets they need to do some buying. Pets are more than just animals to their owners, they are companions who are ready to spoil whenever they can. The lucrative pet…
Blings are adorable, attractive, and irresistible when you see one. Jewelry is a popular item that is used by all in various ways. It can be compared to how we consume food. At any point in our daily wear, we can point to a piece of jewelry that we put on. Whether as bracelets, cufflinks,…
Shopify merchants place a high priority on customer visits. As the first step in generating sales is visitors clicking your store’s URL. But it doesn’t stop there. Customers also need to spend time in your store after clicking the URL to see what you offer. This is so they can eventually buy an item and…
Every store owner is excited at the sight of an increase in the number of new customers acquired within a period. Customer retention rates can be a good measure of the growth of an e-commerce store. It is commendable to gain new customers to increase sales. However, having your existing customers return to buy again…
Numbers are essential to the growth of every Shopify store. Having the numbers is how to determine if a store is doing well in terms of sales and revenue as well as customer satisfaction. That is why there are several metrics for weighing the performance of an e-commerce store. As one of many metrics, the…
Sales season is here and this is a chance to boost your sales numbers. There are a number of sales days at the end of the year. This is due to the fact that there is so much shopping to do for gifts, parties, personal use, decorations, and so on. From late October to December…
When it comes to promoting an e-commerce Shopify store, there are several promotion and marketing strategies that can help you achieve your goals. Part of these ideas include Google ads and social media ads on platforms like Facebook, Instagram, Twitter, and so on depending on where your target market lies. These online marketing schemes amount…
When planning for a big e-commerce event like Black Friday Cyber Monday, carrying out product analysis is a sure bet on how to drive sales in your store based on your niche. At this time, it is no longer news that BFCM 2022 is happening in less than two months. This means you still have…