Every store owner is excited at the sight of an increase in the number of new customers acquired within a period. Customer retention rates can be a good measure of the growth of an e-commerce store. It is commendable to gain new customers to increase sales. However, having your existing customers return to buy again…
Numbers are essential to the growth of every Shopify store. Having the numbers is how to determine if a store is doing well in terms of sales and revenue as well as customer satisfaction. That is why there are several metrics for weighing the performance of an e-commerce store. As one of many metrics, the…
Sales season is here and this is a chance to boost your sales numbers. There are a number of sales days at the end of the year. This is due to the fact that there is so much shopping to do for gifts, parties, personal use, decorations, and so on. From late October to December…
When it comes to promoting an e-commerce Shopify store, there are several promotion and marketing strategies that can help you achieve your goals. Part of these ideas includes Google ads and social media ads on platforms like Facebook, Instagram, Twitter, and so on depending on where your target market lies. These online marketing schemes amount…
Thousands of traffic landing on your e-commerce store every day and you still get less than 30% sales? This is somewhat of a typical scenario for online store owners. Each time you check your website’s analytics and you see the mind-blowing numbers you are doing in terms of traffic. You are always ‘wow-ed’ and want…
There are numerous ways to reduce cart abandonment as a Shopify merchant. Some of these ways might include using the information channel, offering promos, discounting shipping, or price slashing. These offers and information rely on some other factors that would influence a customer to want to browse your store, spend more time, add items to…
There’s a popular notion that the quality of time people spend with you is a sign of how valuable you are to them. You are wondering how this relates to your online store. For you to record any sales as an online retailer, customers have to spend a certain amount of time browsing through your…
Shopify merchants in the bid to give the best and quality service to their customers, have a store protection scheme that gives you as the owner the protection you want without hindering the service that you provide. A typical example of that is using a country blocker app to restrict traffic. Store protection can be…
Whether you are just starting with your online store or you’ve been in the e-commerce space for a while. Spam bots are one of the threats that will stand against the true figures of the traffic you get on your store. Shopify merchants have this menace to deal with either by manually protecting their store…
When planning to start an online business or planning to integrate e-commerce into your already existing business, one of the many things you might want to find solutions to and prepare for before you fully launch your e-commerce store is your supply chain. Supply chain management includes how to source for your products, warehousing, processing,…
