Customer acquisition is a very popular marketing and sales growth strategy among e-commerce merchants and business owners in general. They are of the school of thought that new customers can bring them the kind of sales target they want to hit. In reality, it is a different ball game trying to improve sales by acquiring…
Gaining thousands of customers is good, but having customers who are loyal to your store is perfect. The reason behind this is that loyal customers are said to visit your store often to have repeat purchases. With this, your customer retention rate can improve tremendously. And more can be done to improve customer experience to…
Knowing what the e-commerce game is and how to play it to get sales is a plus for any store owner. Doing e-comerce today means that you have a number of other people offering your kind of service. It may not be directly the same but you both can be selling similar products. In simple…
It is no longer enough to simply lure new customers to visit your store. While it is good to acquire new customers, it is important to prep measures that can help you retain existing ones. Encouraging repeat purchases is a key strategy for achieving long-term success and growth. Repeat customers are not only more likely…