Knowing what the e-commerce game is and how to play it to get sales is a plus for any store owner. Doing e-comerce today means that you have a number of other people offering your kind of service. It may not be directly the same but you both can be selling similar products. In simple…
Customer retention and customer acquisition are two big terms in e-commerce that store owners must get to understand. Knowing what these terms are and how they can help you grow your store with regard to customer base, sales, and revenue can accelerate your journey as a Shopify merchant. Starting a Shopify store is a one-in-a-million…
Customer retention and churn rates are top key performance indices for online e-commerce stores. We know sales and revenue are a priority for every Shopify store which is why the retention and churn rate are taken seriously. Table Of Content 1. Article Brief 2. What is Customer Retention Rate? 3. What Is Churn Rate? 4.…
Customers are spines to every business. Call them the backbone and they fit in. There is no business that exists without people who keep them in existence with their patronage. The same way a business with no customers will close up is the same way a business without a reasonable amount of returning customers might…
Every store owner is excited at the sight of an increase in the number of new customers acquired within a period. Customer retention rates can be a good measure of the growth of an e-commerce store. It is commendable to gain new customers to increase sales. However, having your existing customers return to buy again…