Acquiring a new customer is expensive, especially at this time when you need to fight hard to gain a potential customer’s attention. When it comes to marketing, you have many other ideas competing with yours in the advertising world. And most times the best attraction wins the target customer. Customer acquisition might require a whole…
Gaining thousands of customers is good, but having customers who are loyal to your store is perfect. The reason behind this is that loyal customers are said to visit your store often to have repeat purchases. With this, your customer retention rate can improve tremendously. And more can be done to improve customer experience to…
It is no longer enough to simply lure new customers to visit your store. While it is good to acquire new customers, it is important to prep measures that can help you retain existing ones. Encouraging repeat purchases is a key strategy for achieving long-term success and growth. Repeat customers are not only more likely…