Discount codes are used to persuade people to buy online in the same manner that coupons from your local newspaper were utilized in the past.
Discount codes are personalized or publicly available codes that buyers may use as a purchase incentive to lower the cost of their item. Discount coupons may be a powerful tool for eCommerce companies to attract new consumers and motivate them to return.
There are three major classifications of discount codes;
Percent Discount – A percent discount gives a consumer a certain percentage off their whole order. This is only for the purchase; it does not include shipping or taxes.
Free Shipping – This coupon code exempts the customer from having to pay for shipping on a purchase. It’s possible to limit it to orders that are only transported within the nation.
Coupon – This coupon will give you a certain dollar amount off your order. You can define a minimum purchase threshold or apply it to any order value.
For example, $50 off any $150 transaction. They can also be provided for particular purchases (e.g., buy 2 Jackets and get $10 off), or for only certain types of products.