At every and any point in your e-commerce journey as a Shopify store owner, you must have been faced with the question of; 1. How do I drive engagement to my store? 2. How do I increase the engagement I have in my store? 3. How do I engage my customers to convert them into…
Owning a considerable sum of capital is unnecessary to start an online e-commerce business these days. E-commerce has evolved beautifully that you can be an online store owner with no direct contact with the items that you sell. This has opened the industry to people with a relatively little customer base or capital for stocking…
Shopify merchants place a high priority on customer visits. As the first step in generating sales is visitors clicking your store’s URL. But it doesn’t stop there. Customers also need to spend time in your store after clicking the URL to see what you offer. This is so they can eventually buy an item and…
Numbers are essential to the growth of every Shopify store. Having the numbers is how to determine if a store is doing well in terms of sales and revenue as well as customer satisfaction. That is why there are several metrics for weighing the performance of an e-commerce store. As one of many metrics, the…
Holiday season is the time when people are eager to spend, shop, and buy. People are ready to buy with or without promotions. The challenge for a retailer will be to know how to garner a substantial number of sales for their store. That is why most Shopify e-commerce stores engage their customers with discounts…
Major sales events in the e-commerce industry are usually attached to significant holiday periods. Black Friday and Cyber Monday for example happen right after the Thanksgiving celebration in the United States. The Cyber 5 holiday sales are a peak season starting from Thanksgiving shopping to Cyber Monday, two of which are Black Friday and Cyber…
When planning to start an online business or planning to integrate e-commerce into your already existing business, one of the many things you might want to find solutions to and prepare for before you fully launch your e-commerce store is your supply chain. Supply chain management includes how to source for your products, warehousing, processing,…
QR code is an upsell marketing strategy to improve sales performance. Asides from that it helps you boost your sales by attaching discounts to these codes, QR codes make your product pages appear organized and not over-packed with too much information. When you desire to release more product details to your buyers, you can code…
Going through your Shopify admin dashboard and you find an endless list of items added to cart only to see that they’ve been in the cart for a long time creating a “digital graveyard of almost purchase”. This is the reality of many e-commerce store owners. But what if you could convert your items abandoned…
Creating sales urgency is one sure way to boost your customers’ morale to quickly make purchase decisions. This in turn creates more sales and increases your average order value. If each customer can be motivated by the marketing activities that put in their emotions and thoughts the idea of quickly buying an item, you have…
